IBM Watson Ads Are a Hit During US Open

In 2011, Watson won Jeopardy!. Now, it’s answering bigger questions.

Tennis ball over the net imageIf you’ve been paying attention to The US Open, then you’ve probably been enjoying the IBM Watson 15-second ads like this one:

We’re happy to report there are four more! All of them are posted here, at IBM’s YouTube Channel.

Take a look, share this with your friends, let us know what you think.


– Posted by Regan Kelly

Big Brains, Small Films: 1 + 1 = 3

In this brief video, IBMer and Leadership Technologista Susan Puglia talks with 4th grader Rachel about the best lesson she’s ever learned for her career. How can collaborating with others not only refine your idea, but also expand its impact? Watch now:

Want more inspiration and videos like this one? Check out, and learn about how you can become an IBMer like Susan.


Technologista Film Series Takes Over IBM YouTube Channel


A Smarter Planet Blog

IBM on YouTube

IBMblr: Innovation Culture on Tumblr

– Posted by Regan Kelly

What Does Big Data Have To Do with Tiny Atoms?

By now, you’ve probably seen the landmark IBM achievement that is “A Boy and His Atom” – the world’s smallest film – that was made by moving atoms with a Scanning Tunneling Microscope.

See the movie that holds the Guinness World Records™ record for the World’s Smallest Stop-Motion Film:

boy andIn this article from, IBM Research Scientist Andreas Heinrich, IBM Almaden Research Center, San Jose, CA, ties it all together by explaining what Big Data has to do with tiny atoms and the world’s tiniest film.



What is Big Data?

Video: A Boy and His Atom: How It Was Made

Greater IBM, what did you think of this IBM Expertise article, part of our May series on emerging trends? Let us know in the Leave a Reply field below.

– Posted by Regan Kelly

YouTube Channel of The Greater IBM Connection

Greater IBM Videos on YouTube

Check out The Greater IBM Connection’s YouTube channel! We always welcome comments and video responses from fellow Greater IBMers.

Here, watch an interview with Greater IBMer Hansueli Maerki, former Chief Executive Officer of IBM EMEA and today a Senior Fellow of Harvard’s Advanced Leadership Initiative, as he talks with Greater IBM editor Regan Kelly on his 35 years with the company, life after IBM, and what makes The Greater IBM Connection great.