IBM CEO Ginni Rometty Shares Her Approach To Innovation

Photo Credit:  Fortune

Photo Credit: Fortune

At Fortune’s recent Most Powerful Women summit, it was clear that many of the executives of the world’s most admired companies are making innovation a priority, as they talked about their willingness to embrace change as part of their strategies for staying ahead.  During the conference, IBM CEO, Ginni Rometty, shared her approach to innovation.  She spoke about IBM’s 102 year history of transition, starting in the business of cheese slicers and time clocks, which is very different from today, where the business is 80% software and services.  She said,

“When I think of IBM, I don’t define it by a product – and I think that’s one of the reasons that it’s 102 years old. If you think of yourself as a product, you’ll miss the trends, you’ll miss the shifts. And you’ll miss dangerous ones, like business models.”

When asked how a company can continue to stay innovative and ‘look around the curves’, Ginni shared the following five avenues that a company of any size, as well as an individual, can leverage to help them look ahead and stay innovative:

  1. Original research
  2. Working with universities around the world
  3. Talking with clients to get their ideas
  4. Venture capital community
  5. Social within the enterprise (internal ideation)

Read the full story and watch the interview below:

(Fortune, 2013) – Ginni Rometty on Research, Social and Watson

(Video Credit:  Fortune)

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Related:

- Posted by Julie Yamamoto, Program Manager, The Greater IBM Connection

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The October 2013 theme for The Greater IBM Connection is ”creativity and innovation”, and The Greater IBM Connection will be sharing various tips, tools, and resources on this topic.

Looking Backwards and Forwards

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In this issue:

  • Backwards – World’s First Smartphone, Music from Mainframes
  • Forwards – IBM 5 in 5, The Era of Cognitive Computing
  • Forwards – IBM’s Green Initiatives

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Looking Backwards – World’s First Smartphone, Music from Mainframes

Our December theme for The Greater IBM Connection is ‘corporate history’, and Paul Lasewicz, IBM Corporate Archivist, has shared with us some very interesting highlights from IBM’s history such as the fact that IBM invented the world’s first smartphone.  It was also fascinating to learn of the musical compositions done from mainframes, perhaps the forerunner of the digital music trend of today.  Here are the some of the highlights from looking backwards:

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Looking Forwards – IBM 5 in 5, The Era of Cognitive Computing

Each December, IBM unveils the 5 in 5 — five predictions about technology innovations that will change the way we work, live and play within the next five years. The ideas come from the thousands of biologists, engineers, mathematicians and medical physicians in our Research labs around the world — IBM has the world’s largest industrial research organization.

In the next five years, computers will begin to mimic and augment the senses, helping us become more aware and more productive.  Today, we see the beginnings of sensing machines in things like self-parking cars–and the future is wide open.  From the company that built Watson, the Jeopardy!-winning computer, here are five upcoming technology advances that will change your world:

Touch: You will be able to touch through your phone
Sight: A pixel will be worth a thousands words
Hearing: Computers will hear what matters
Taste: Digital taste buds will help you to eat smarter
Smell: Computers will have a sense of smell

Read more about it here:  http://wp.me/p2kcos-Bp

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Looking Forwards – IBM’s Green Initiatives

Building a Smarter Planet is a fundamental part of who IBM is as a company, and green initiatives are a key part of the focus for the present and future.  Here are a few highlights from the past week:

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–Posted by Julie Yamamoto, Program Manager, The Greater IBM Connection